Succeeding in 2023

David C. Baker posted his predictions for 2023 yesterday.

Two predictions in particular stand out:

• An economic slowdown will cause weak firms to struggle while allowing strong firms to prosper. “It will be a year of inching closer to who you really are at the core.” And who your firm is “at the core” depends on your personal vision.
• A stronger firm is one that manages the fundamentals well: “Be careful with debt, price carefully, understand your performance metrics, execute your marketing plan, don’t overpay, and watch your client concentration.” Solid advice.

So let me know…

Are you planning to handle an economic downturn? If so, how?

How solid are the fundamentals in your agency?

What should you improve now to make your agency stronger?

Hit REPLY and tell me about it!